Simon Coulson’s 3-Day Diploma in Internet Marketing Course – My Honest Review

I want to share my honest opinion and personal experience with Simon Coulson’s 3-Day Diploma in Internet Marketing course.

Why I Took the Course

When I first started exploring in internet marketing, I had little experience in the field. Like many beginners, I was eager to learn but had no structured guidance. Over time, I spent a lot of money on different courses, tools, and platforms—some worthwhile, others not so much. I made many mistakes, which were part of the learning process, but I realised that structured training could help me avoid unnecessary pitfalls.

While researching internet marketing courses, I came across Simon Coulson, a well-known internet entrepreneur who has made millions from digital marketing. His 3-Day Diploma in Internet Marketing course was being advertised as an opportunity to gain valuable knowledge from an experienced professional. I decided to enrol, hoping to refine my skills and gain insights into the industry.

Course Structure and Content

The course was an intensive 3-day program, covering various aspects of internet marketing. Some of the key topics included:

1. Affiliate Marketing – How to earn commissions by promoting other people’s products and services.
2. Search Engine Optimization (SEO) – Strategies to improve website rankings on Google and attract organic traffic.
3. Social Media Marketing – Techniques for growing an audience and driving sales through platforms like Facebook, Instagram, and Twitter.
4. Email Marketing – The importance of building an email list and crafting effective email campaigns.
5. Website & Landing Page Creation – Basic training on setting up websites and sales funnels using WordPress and other tools.
6. Google Ads & Pay-Per-Click (PPC) Advertising – Learning how to use paid ads effectively for business growth.
7. Passive Income Strategies – Various online business models to generate revenue without constant hands-on involvement.

The course also included case studies, real-life examples, and success stories of people who had applied these techniques to build profitable online businesses.

My Experience and Takeaways

The training was well-organised and structured in a way that made it easy to follow, even for beginners. The materials provided were detailed and included workbooks, templates, and additional resources for further learning. One of the best aspects of the course was the networking opportunity. I met many like-minded individuals who were either starting their digital marketing journey or looking to scale their online businesses. Exchanging ideas and learning from others’ experiences was an added benefit that I didn’t expect.

That said, I do have some mixed feelings about certain aspects of the course:

✅ Pros:

• Covers a wide range of internet marketing topics.
• Great for beginners who want a structured introduction.
• Useful course materials that can be referenced later.
• Opportunities to network with fellow entrepreneurs.
• Practical, real-world examples that make learning easier.

❌ Cons:

• The course felt a bit rushed due to the limited time frame. Some topics could have been explored in more depth.
• There were upsells to additional training and coaching programs, which might not be affordable for everyone.
• While the content was useful, much of it is also available online for free if you take the time to research and learn independently.

Would I Recommend This Course?

If you are completely new to internet marketing and prefer structured learning over self-research, then yes, this course can be a great starting point. It provides a solid foundation and gives you the confidence to explore digital marketing further. However, if you already have some experience and are looking for advanced strategies, you might find the course a bit basic. In that case, investing in more specialised training or mentorship programs might be a better option.

For me, the course was a valuable learning experience, but my real growth came from continuous practice, self-learning, and trial and error in the real world.

Final Thoughts

Simon Coulson’s 3-Day Diploma in Internet Marketing is a well-structured course that provides fundamental knowledge for beginners. It’s a good investment for those looking for guided learning and networking opportunities. However, internet marketing is a field that constantly evolves, so ongoing self-learning and adapting to new trends are essential.

Would I take another course from Simon Coulson? Possibly, if it covered more advanced strategies. But for now, my focus remains on applying what I’ve learned and continuing to develop my skills through hands-on experience.

About Simon Coulson

Simon Coulson is one of the UK’s leading Internet Marketers.

If you’re already in or been around the Internet marketing business you may have heard of Simon or might even have been to one of his previous events. Simon has generated over £20M from internet businesses in the UK.

After mentoring some friends to start their own successful internet businesses, the first of which has now generated £5 million itself, Simon decided to roll out a coaching program to a wider audience and launched the Internet Business School in 2007.

This organisation has trained over 1,000′s of entrepreneurs and created many successful online businesses. The Internet Business School has been accredited by NCFE as a diploma awarding body in Internet Marketing and has also been accredited by CPD. Simon is also an established public speaker on Digital Marketing. He has spoken worldwide to audiences of up to 7,000 and shared the stage with world-renowned experts including Former USA President Bill Clinton, Sir Richard Branson, Lord Alan Sugar, James Caan, Caprice, Mike Harris, Tony Robbins, Brian Tracy, Dan Kennedy, Ted Nicholas, Bill Glazer, Bob Proctor.

My 3 Days Experience Attending Simon Coulson’s Diploma in Internet Marketing – Twice

I have attended Simon Coulson’s 3-Day Diploma in Internet Marketing course twice—first in 2015 and then again in 2018. Both experiences were valuable in different ways, and I want to share my honest thoughts on how the course impacted my journey in digital marketing.

First Time Attending – 2015

When I first took the course in 2015, I had very little experience in internet marketing, affiliate marketing, website building, or digital marketing. I was just starting out, and my knowledge was mostly limited to what I had picked up online. However, attending the course made a some difference—it gave me a solid foundation and helped me understand key digital marketing concepts.

After completing the course, I felt more confident in my abilities and decided to start my own business, which led to the creation of LB Internet Consultancy. At that point, I was still learning and making mistakes, but the course provided a clear roadmap that I could follow to build my online presence.

Second Time Attending – 2018

By 2018, I had gained more experience in digital marketing and running my own business. However, I felt that I needed to refresh my skills and gain new insights. Since digital marketing is an ever-evolving field, I decided to attend the course again.

My main goal the second time was to brush up on my knowledge and apply it more effectively to my business. I wanted to refine my skills, particularly in areas like:

• Search Engine Optimization (SEO)
• Affiliate Marketing
• Social Media Marketing
• Email Marketing & Lead Generation

While the core content of the course remained the same, revisiting the material with more experience made a big difference. This time, I understood the concepts more deeply and was able to apply them better in my business.

Challenges I Faced Attending the Course

One of the biggest struggles for me was getting to the venue on time. The course was held in a hotel near Heathrow, while I lived in Hackney, East London. Due to financial constraints, I couldn’t afford to stay at the hotel or rent a place nearby, so I had to travel back and forth every day.

Here’s what my daily journey looked like:

• 3-hour commute each morning (taking multiple buses and a train)
• Returning home around midnight each night
• Waking up at 5 AM to do it all over again the next day

This routine was exhausting and physically draining. By the second or third day, I found myself struggling to stay awake during the sessions because I was so tired. However, I was determined to complete the course, and despite the challenges, I was proud that I pushed through.

Overcoming Financial Constraints

Another difficulty was affording food and expenses during the training. The hotel and surrounding areas were expensive, so instead of buying food there, I brought my own meals to save money. While this wasn’t ideal, it allowed me to focus on the training without worrying about extra costs.

What I Liked About the Course

✅ In-Person Learning – I learn best in a classroom setting, so I appreciated the structured environment.
✅ Networking Opportunities – I got to meet like-minded people, share ideas, and even collaborate on projects.
✅ Hands-On Approach – The course provided practical exercises and real-world examples, making the learning experience more engaging.
✅ Inspiration & Motivation – Seeing others succeed in digital marketing inspired me to keep pushing forward despite challenges.

Final Thoughts

Attending Simon Coulson’s course twice was a significant part of my entrepreneurial journey. While the long commute and financial struggles made it difficult, the knowledge and skills I gained were invaluable.

Would I attend the course again? Probably not, since I now focus more on self-learning and practical application. However, for someone new to digital marketing, the course can provide a solid foundation—as long as you’re prepared to absorb a lot of information in just three days.

Looking back, despite the struggles, I don’t regret attending the course. It gave me the push I needed to start my business, and for that, I’m grateful.

Speakers/Trainers

It’s true that most of the trainers in the course were good presenters, and some of them really knew their topics well. The pace was quite manageable if you already had some prior knowledge of digital marketing, but for complete beginners, it felt like they were moving too fast.

One major challenge I noticed was information overload—they packed a huge amount of content into just three days. It was a lot to take in, and for someone with no background in digital marketing, it could be overwhelming. That’s why I would advise anyone considering the course to do some research first. Having at least basic knowledge of concepts like SEO, social media marketing, and affiliate marketing would make it easier to follow along.

One of the sessions I enjoyed the most was the WordPress training. Since I already had some knowledge of WordPress, I found this part of the course much easier to follow. It reinforced what I already knew and helped me discover a few new tricks to improve my website-building skills.

Overall, while the course was valuable, it’s not ideal for complete beginners unless they prepare in advance. Having some foundational knowledge will help you get the most out of it.

About the course